Showing posts with label justin bieber. Show all posts
Showing posts with label justin bieber. Show all posts

Tuesday, April 17, 2012

Justin Bieber Biography - His Journey To Success

Justin Bieber used to be an ordinary Canadian boy, but his life totally changed in the year 2008. With his great musical talent, this seventeen year old boy has released an EP and an album and has become a superstar in the music industry. Reading Justin's biography is always interesting since this Canadian boy has gone through a great journey to success.
Before Justin Became Famous
Justin Drew Bieber was born on March 1, 1994 in Stratford, Ontario and was raised by his single mother. Bieber learned to play musical instruments like the drums and guitar when he was very young. In 2007, he participated in a local singing competition in his hometown called Stratford Idol, and he only did it just for fun. He never took singing lessons before but surprisingly he placed second in the competition. Then, with the help of his mother, he uploaded videos of him singing on YouTube and they successfully attracted the attention of thousands of viewers. His videos got popular through word of mouth and some of them have received up to 10,000,000 views.
Meeting Scooter Braun and Scoring a Record Deal
Justin Bieber would have never gotten a career in the music business without his YouTube videos. Scooter Braun, a former marketing executive of So So Def Recordings, had watched Bieber's videos and he was impressed by the boy's talent. Braun then contacted Bieber and he flew the boy into Atlanta seven months after the first YouTube video was posted. Bieber showed his talent in singing as well as his ability in playing musical instruments. He also met with Usher in Atlanta but this famous singer didn't know that Bieber has a great talent in music. But after watching the videos, he realized that the boy had a great chance to be a superstar in the future. He contacted Bieber and finally signed him under his joint venture with Scooter Braun.
Album Release
In 2009, Justin Bieber released his first single "One Time" while he was still recording the debut album. The single "One Time" was produced by Tricky and it tells a story about puppy love. This song gained success not only in Canada and US, but also in the international market. Then, he released his debut album "My World 2.0" in 2010 and the song "Baby" became the lead single. The song also features the rapper Ludacris and this collaboration successfully entered the Top Ten Charts in seven countries. In June 2010, he started his first world tour in Hartford, Connecticut. A month later, he started recording his second album which will be released in 2011.

Article Source: http://EzineArticles.com/?expert=Andy_Mahesa


Sunday, April 15, 2012

How to Be the Next Justin Bieber

Do you want to become famous? And do you want to become famous like Justin Bieber did? Well what if I was to tell you that it's not actually that hard to do?

Bieber may be too criticized by many but is a great example of what the marketing, social networking and other elements can do.

First Bieber began releasing their videos through YouTube, a platform that has given 5 minutes of fame to many people, but these 5 minutes stretched into years due to other internet tools... Twitter.

If we learn from the biography of Justin Bieber is that if someone wants to become famous, should begin now to put their videos (as real as possible) on YouTube, because you never know who might "accidentally" discover your talent for delight the young fans. This is exactly what has happened to Justin Bieber.

Twitter really help Bieber began to attract attention from your target market. Many marketers still do not understand the scope that is Twitter users and yet this was the platform that Justin used to engage with your audience. Justin currently offer your movie called "Never Say Never" (never say never), a type of documentary which presents the story of the singer and how he came to where he is now.

And of course had to take a perfume especially for girls called "someday" but the video is a little weird and may even get you a laugh, in two days has reached the 2 million views. A very good example is Google; that is starting to become obsessed with the pop stars. This search engine company has made a change in its marketing strategy. Last month, he joined Lady Gaga in an ad to show all the opportunities offered by the Chrome browser. Now he has done the same with Justin Bieber.

The announcement is similar to Gaga, but also shares some similarities with the recent announcement Dear Sophie, which shows a father using Chrome and other Google products to remember her daughter's childhood.
It makes sense that Google has thought Bieber for their promotion. The young celebrity was discovered thanks to his performances uploaded to Youtube. And with it, Google manages to reach an important demographic: teenage girls.
One of his secrets: Its well-defined market.
Justin Bieber is not intended that all are his fans; he knows it would be almost impossible, yet the market for young girls have it well controlled. So it adds the elements of marketing, good use of digital tools and a well-defined market and the rest is history.